Tuesday, March 5, 2013

WHO IS FIRST: DESIGNER OR KNOCK-OFF?



Today the new amazing Valentino collection was presented in Paris. I need to admit that over last few years Maria Grazia Chiuri and Pier Paolo Piccioli, currently designing for Valentino, were and still are my favorite designers. For this reason I am concerned.
Looking through pictures of the new collection at Style.com I have noticed the great resemblance to the Zara coat, which is in the stores already for few weeks (I had my eye on it). After hearing that a lot of channels are talking about the power of Zara and how they are copying designers, it is making me worried. Will the designers will be able to catch up with a mass production and still offer something new to the customers or will it will end up that designers will look like copying mass production trends?